vashisht kataria
SEO · Paid Ads · Analytics
I'm Vashisht Kataria, a digital marketer and SEO specialist. I connect organic search, Google Ads, Meta Ads, social media, WordPress, and analytics into one coherent strategy.
The Method
Every campaign starts with search intent research before any testing or scaling of ad spend. Each stage informs the next.
Map search intent, keywords, and the competitive landscape before deciding what to test.
Structure SEO work, paid campaigns, and WordPress implementation around the research findings.
Measure performance through analytics so decisions rest on clear data rather than assumptions.
Test, learn, and refine each channel, using evidence from one discipline to improve the others.
Core Practice
SEO, paid campaigns, and measurement each answer different questions. Together they show what is working and why.
Technical SEO
Keyword research, search intent mapping, and WordPress implementation that makes content easy to find and index.
Paid Search & Social
Campaign structure, audience and keyword planning, and controlled testing before any scaling of spend.
Measurement
Clear tracking setups and reporting that turn channel data into decisions about the next test.
Explore my project categories and frameworks, or reach out directly about a role or project.